CHOTISARN, Noptanit; PHUTHONG, Thadathibesra. Place Branding as a Soft Power Tool: A Systematic Review, Bibliometric Analysis, and Future Research Directions. International Review of Management and Marketing, [S. l.], v. 15, n. 4, p. 123–142, 2025. DOI: 10.32479/irmm.18519. Disponível em: https://www.econjournals.com.tr/index.php/irmm/article/view/18519. Acesso em: 20 aug. 2025.